Our creative family Journal.

Call of Duty used Nostalgia to Win over Millenials, Here’s How

Call of Duty games are made for adults. At least, that’s what the ‘Mature 17+’ age rating says. However, a huge market for them has always and will always be under 18s. Those rule breaking youths are buying up the franchise’s many successful games almost as much as the adults, or rather, their parents are….

Did I Just Click an Ad…and Like it?!

YouTube advertising doesn’t need to be intrusive and boring, in fact, it’s now almost a requirement that it’s engaging and delivers value to the audience watching. Video advertising gives you the ability to tell compelling stories and provide value to your target audience. It’s all about creating ads that are more than just ads. Take…

Automotive marketing for a greener world

It’s no secret that car production and usage have a huge impact on the environment. But is it possible to drive without causing any harm to our planet? We aren’t there yet, but we’ve seen an increasing number of automotive brands embracing sustainability and moving towards a zero-emission future. It’s a movement we would like…

Sixth Award Shortlisting for Driverless Car Insurance Project

Our driverless car insurance project, delivered in collaboration with our good friends at Further for specialist insurance broker Adrian Flux has received its fifth and sixth nominations for prestigious awards this year, a recognition of the great results this campaign delivered for the client.  We were thrilled to hear that the project is a finalist at…

In Motoring, there’s Comfort in Numbers

We like to follow our heart. Fancy a one-off, bespoke, tailor-made piece of jewellery? No problem. How about a custom piece of bedroom furniture in that style you love, but built to fit into your strange alcove by a local carpenter? Yeah, that’s fine. How about sampling a brand new combination of flavours and textures…

Facebook to Compete with Amazon and Google for Premier League TV Rights

When launched in 2004 Facebook was a complex website with an easy goal, connecting you with your friends and loved ones digitally for free rather than racking up debt on phone bills, yet it seems Mark Zuckerberg is not happy with just settling for being arguably the best social media site. Facebook has since become…